Despite the Cinema Day, attendance is in free fall in French rooms
With 75 million admissions in the first half, the recovery dynamics seem to disappear and we tend to fall back to the levels of the 2022 fiscal year, marked by health restrictions.
The F1 by Brad Pitt, the nice Elio of pixar, les Dragons of DreamWorks, the zombies of 28 years laterthe last Mission : Impossible From Tom Cruise …
There was heavy, very heavy in dark rooms for the Cinema Day 2025. And yet, the first assessment unveiled by the CNC is quite disappointing.
The traditional celebration was held from June 29 to July 2 and for its 40ᵉ edition, it attracted a little more 3 million spectators in four days. If this score is comparable to that of 2023 (3.1 million), it marks a net decline Compared to the 2024 record (4.65 million admissions) in the absence of the locomotives that hit the past last year: Vice-Versa 2 or A little extra thingor The Comte de Monte-Cristo.
Frequentation of The Cinema Day therefore fell from 30% about a year. And if it remains slightly superior to that of 2019 (+1.2 %), according to the National Federation of French Cinemas, the decrease in general attendance that challenges.
According to the CNC, just under 11 million people moved to theaters in June 2025, against 14 million in June 2024. The decline is drastic (-24%) and emblematic of a dynamic.
Because the announced figures of First semester 2025 are really weak: the French rooms have recorded 75.27 million admissions over six months, a drop by 12.2 % compared to 2024 (85 million) and a drop of Almost 18 % compared to 2023 (92 million). It is downright the lowest attendance in France (excluding COVID) since … 1997 (72 million)!
Above all, this figure is dangerously close to 2022 levels (around 73 million), a year yet still marked by health restrictions (Prohibition of sale of confectionery, port of the mask, vaccination pass for the first months).
As a comparison, Before the covid crisisthe years 2017 to 2019 displayed on average first half of more than 100 million admissions.
In other words, attendance no longer seems to tend towards a return to levels before-lawyerdespite an offer, which has become rich and varied again.
Note that the French films dominate with 40,4 %market share in front of American films (32.0 %). But the general trend remains worrying.
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